Benito Fernandez

Benito Fernandez is one of the main designers in Argentina. His designs are always in the search of the modern, and the woman is always his main inspiration.
The woman to which he directs every collection is a sophisticated, sexy and modern one, and she gives importance to her image. It’s a woman that wants to see herself as unique. That is why Benito Fernandez chooses for its creations sorts of smooth textures like chiffons, transparencies that emphasize their sensuality.


Janice Welles is the Director of Marketing & Advertising for Wicked Fashions, Inc., which is home to Southpole clothing, one of the leading streetwear brands in the world. For nearly 2 decades, Southpole has appealed to a diversified, multicultural, mid-tier retail consumer.

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